Navigating the Micro-Influencer Maze: 5 Tips for PR Firms in 2023

Madison Cvengros| Broadcasting & Media Studies Major In 2023, micro-influencers will come out as a powerful tool in public relations firms. These individuals, with their niche followers and authentic engagement, can help PR campaigns connect with target audiences on a personal level. However, not all micro-influencers are created equal. To help PR firms make the… Continue reading Navigating the Micro-Influencer Maze: 5 Tips for PR Firms in 2023